21 Reasons to List with CENTURY 21 Colonial Realty

Selling Your Home?

"Our agents place their PEI real estate wisdom and passion for life into their everyday business, this helps to make clients more comfortable with the real estate transaction as they make what may be the most significant purchase of their lives.  All of the members of CENTURY 21 Colonial Realty are valued and trusted real estate resources for the community and a major contributor to the overall success of CENTURY 21 Colonial Realty.”   


Clients of CENTURY 21 Colonial Realty experience value from our tools, experience, skills, and more!


Choose the Gold Standard in PEI Real Estate to Represent Your Property! See more below.


We're much more than just an iconic sign! 



Joel Ives - Broker/Owner

Joel Ives


1. Work with the Best

We were the #1 PEI Real Estate Sales Office in 2021 (consecutively since 2015)*. We have been either number 1 or number 2 for the past 30 years.


2. Award-Winning Team

In 2021, over half of the office were national award winners for Sales performance by CENTURY21 Canada.


3. Regional Reputation

We have the #1 CENTURY 21 Office East of Quebec** several years running. We are the #1 Century 21 Office in PEI*



4. Experience

We have over 300 years combined experience in the office, including 4 past PEIREA presidents.


5. Brand Recognition

CENTURY 21 is the most recognized brand in the real estate industry - 94% according to Realtor Magazine (July 2017) and 92% (18 years in a row) according to a 2018 Millward Brown study***.


6. Satisfaction/Recommendations

We care about what our clients real estate experience! We use a third party survey system called Real Satisfied to ask our clients to rate our agents. With over 1200 reviews our clients have rated us: 96% Satisfaction Rating, 98% Performance Rating, and 98% Recommendation Rating to give a recommendation to friends and family. Check out our reviews at:

7. Client Perks - Our Gold Standard Package

We know moving can be a challenge, so we developed the Gold Standard Package filled with value to make your next move as smooth as possible.

Courtesy Moving Truck

We help take the stress out of moving by offering our clients complimentary use of our courtesy moving truck - the only brokerage in PEI to offer this exclusively to all of our clients.

Moving Day Meal

A hot meal is waiting for you on your moving day as part of our C21 Moving Day Meal, provided by Dominos. As a valued client, we offer you a free pizza party for you and your movers on the day of your move


Simplify the moving experience with our free personal moving concierge MoveSnap. Transfer services, find amenities in your new location and get answers to questions surrounding your move easily.

Exclusive Discounts

Our exclusive discounts help our clients save on common items like your upcoming sale!

8. Giving Back to our Communities

We give back to many island organizations and charities, provide sponsorships and other support to community groups. In 2021, our annual Spring Shred-A-Thon raised $2121 for Make-A-Wish PEI in two hours!****

Other examples of community support include:

9. Full Service Support

We have a team of seven full-time staff who are happy to assist you in various areas of your transaction to make it a Gold Standard experience.

10. Best-in-Class Marketing

We provide extensive marketing using web, social media, print, sponsorships, agent tours, networking opportunities, and more!


11. Promotion

We have an in-house marketing department which helps to promote listings and innovative and engaging marketing techniques.


12. Exposure

We use a local, national and global marketing strategy online to give your listing the best possible exposure it can get! (local), (national), and (global).


13. Professional Media

We have an in-house Media Specialist who specializes in presenting your property to its best potential with professional photos, video, virtual tours, and more!


CLICK HERE for examples!

14. Online Network

We participate in a national real estate partner network through the Canadian Real Estate Association (CREA) that maximizes the exposure of your listing (viewed on more sites, faster than ever before!). We partner with various real estate advertising sites, marketplaces, and other industry partners to host your listing.

15. Professional Materials

We use professional branded materials in our marketing pieces to ensure they are being presented in a professional and attractive manner.

16. Paid Advertising

We use paid social media ads (Facebook, Twitter, YouTube, Instagram), print, Google Network, and more and more to gain more visibility.

17. Innovation

We have the capability to offer virtual tours in 3D with the latest imaging technology. Think of it like a 24/7 virtual open house! We were the first brokerage in PEI to offer this service.

18. Staging Advice

We offer our clients tips and advice so that your property can stand out from the rest of the market and showcase at its best.

19. Professional Service

You’re working with the professionals, so we send out and retrieve your gold post with a professional sign installer in a branded vehicle.

20. Education

We keep our agents up-to-date on the latest real estate procedures, technologies, and marketing to meet the highest standards.

21. Agent Tours

Our agents have the opportunity to tour new listings on an agent tour to help sell them quicker.

But above all…we produce RESULTS!

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* Data from PEIREA via Paragon System January 1, 2015 to December 31, 2020.


** Based on 2019 CENTURY 21 Canada Award criteria.







CENTURY 21 Colonial Realty Inc is a premium full-service brokerage located at 111 St Peter’s Road.

As local market experts, CENTURY 21 Colonial Realty sales professionals are uniquely qualified to help home buyers


navigate the opportunities that exist in the local PEI real estate market and provide sellers with an excellent marketing and exposure for their properties.

If you have any questions, please contact our Broker/Owner Joel Ives at